See You Next Tuesday: Google Performance Summit

Hey check it out, Google's doing a Thing! (It's not a barrel roll.)

Do you know about the Google Performance Summit? Even if you don't live-stream it, you should stick around and take in the take-outs from it.

But What is the Google Performance Summit?

GPS Keynote is a livestream, where Google announces products to help you grow your business in a mobile-first world.

The Summit will comprise of new research and a handful of new features for AdWords and Google Analytics during the session.

Do I Have To Be There?

Nobody's forcing you to do anything and somebody will definitely summarize the key take-outs, don't worry. But if you like to know new things first, here are the things that will most likely to be announced during the session:

  • The ability for advertisers to reach more targeted audiences with universal app campaigns
  • The much anticipated live demo of new AdWords redesign.
  • More bidding and creative control for mobile ads
  • Ways to integrate data from multiple sources in order to understand the customer journey across devices, channels, and contexts

Tune in live to the annual Google Performance Summit Keynote on Tuesday, May 24th at 6:00 p.m. (GMT+2)

You can register for the livestream.