Another COVID-19 Blog
The world's going through unprecedented times, I thought to take a look at the impact on the performance- and marketing sides in our line of work.
New Realities
It’s 2020 and innovation in image creation technology is now at a point where creators and studios can pretty much conjure up anything they want.
Chicken Licken’s new “EasyBucks” advert is definitely its funniest to date.
Learn why this Advert stands out and how effective its messaging was.
We’re in a New Age of Advertising.
There was a time in advertising when all you needed to do was tell audiences that your product functions better than the competitor’s and you’d succeed. This might be a slight exaggeration, but the principle holds.
How will Digital Marketers adapt in a Post-cookie World?
In a world where third party cookies and data are being phased out, PPC marketers have to find smarter ways to do remarketing, find new ways to build audiences for whom you’re lacking data.